Privacy Policy
Last Updated: January 2026
This Privacy Policy explains how thehoy.co.uk ("we," "us," "our," or "Site") collects, uses, and protects your information. We are committed to safeguarding your privacy in accordance with UK and EU data protection laws, including the UK GDPR and the Data Protection Act 2018.
Information We Collect
We collect the following types of information:
- Personal Information: Name, email address, and other details you voluntarily provide through contact forms or registrations.
- Technical Data: IP address, browser type, device information, and operating system.
- Cookies: Identifiers stored on your device to recognise you and enhance your browsing experience.
- Usage Data: Pages visited, time spent on the Site, referral sources, and links clicked.
How We Use Information
We use the collected information for the following purposes:
- Analytics and performance monitoring to understand Site traffic patterns.
- Affiliate tracking to attribute casino signups and track commission-eligible activities.
- Site improvement and personalisation to enhance user experience.
- Responding to your enquiries and providing customer support.
- Complying with legal obligations and fraud prevention.
Cookie Policy
We use the following types of cookies:
- Essential Cookies: Required for Site functionality.
- Analytics Cookies: Track user behaviour and Site performance (e.g., Google Analytics).
- Affiliate Tracking Cookies: Monitor referrals to partner casinos.
- Advertising Cookies: Personalise ads and measure campaign effectiveness.
You can control cookies through your browser settings or by using our cookie consent tool. Disabling essential cookies may affect Site functionality. Third-party services such as Google Analytics have their own cookie policies.
Third-Party Links
Our Site contains links to casino operators and affiliate partners. We are not responsible for the privacy practices, content, or security of external websites. We strongly recommend reviewing the privacy policies of any casino or third-party site before providing personal information. Your use of linked sites is at your own risk and subject to their terms and privacy policies.
Your Rights
Under the UK GDPR and Data Protection Act 2018, you have the right to:
- Access your personal data held by us.
- Request correction of inaccurate information.
- Request deletion of your data (subject to legal obligations).
- Restrict or object to data processing.
- Withdraw consent at any time.
- Request data portability in a structured, machine-readable format.
- Lodge a complaint with the Information Commissioner's Office (ICO).
To exercise these rights, please contact us using the details below.
Data Retention
We retain personal data only for as long as necessary to fulfil the purposes outlined in this policy, or as required by applicable law. Affiliate tracking data is typically retained for the duration necessary to process commissions. You may request deletion of your data at any time, subject to legal retention requirements.
Contact Us
If you have questions about this Privacy Policy, wish to exercise your rights, or have privacy concerns, please contact us at:
Email: [email protected]
We will respond to legitimate requests within 30 days. If you are unsatisfied with our response, you may lodge a complaint with the Information Commissioner's Office (ICO) at www.ico.org.uk.
Disclaimer: This Site is an affiliate marketing platform. We do not operate the casinos featured and are not responsible for gambling-related harms. Please gamble responsibly. If you are struggling with gambling, support is available through organisations such as the National Problem Gambling Clinic and GamCare.